While It Is Fine To Manually Track Your Competitors

having a tool that will give you timely warnings of your competitors’ moves will ensure that you are on top of your game.

By tracking competition, you can identify potential threats, plus you’ll have a clear understanding of where and how to improve your listing.

Step 1: Audit your listing
In order to see what you can improve with your current listing, it’s important to have.

You don’t have to go item by item. You just need to check what’s missing from the list and note where you can improve. As a guide, you can use the following questions:

 Use keywords in your content

Now that you know the current status of your listing, it’s time to optimize it using market tools.

If you sell on Lazada, Shopee, or Daraz, Split Dragon can provide you with the keywords with the highest search volume.

For example, if you sell iPhone database cases, simply type in a keyword you think buyers will use to find your item and click get keyword.

Include keywords in your Title, Product Description (Key Features), and Bullet points.

Here is an example of a highly optimized listing from Laneige Malaysia. You can also copy this as a product listing template:

Analyze listing quality
Analyzing listing quality helps you maintain high-quality product listings across your SKUs, especially for sellers or brands that have high SKU volume.

You can easily do this with a tool like Split Dragon’s product analyzer . You can simply connect your Lazada or Shopee seller accounts and automate product quality assessments.

Need help optimizing your listing


Contact Us and one of our experts will get back to you as soon as possible. In the meantime, if you’re interested in what Split Dragon can do to help you sell better on Shopee and Lazada, check out what it does here .

Let’s say you have a descriptive image to attract customers, an attractive product description must complement the image to ensure conversion.

These tools will not only help Fresco Data ensure that your listings are optimized but can also increase your conversion rate.

5 Must-Have Marketplace Tools
Now that we know the importance of market tools, the next step is to choose the tools that actually work.

Here are 5 essential tools that can help you increase your sales in the marketplace:

Keyword research tool.

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