Online reviews occupy a significant place in the choice of consumers and customers according to an old study on online reviews carried out by Opinion Way and the Yellow Pages on a sample of 2,003 people and 1,003 VSEs-SMEs. Selection assistance for customers The reviews posted make it possible to determine the reputation of a company, a professional or a business. Among the French population, 7 out of 10 French people consult online reviews before making their choice and do not hesitate to compare companies, products or services. This means that online reviews are of real interest to Internet users, but of course the same is true for businesses. The presence of opinions on a page reassures Internet users.
If Before Making a Purchase
The Internet user consults the reviews to ensure the quality of the product. He also does so to ensure that he can express himself if he is not satisfied. He can seek the opinion of others in order to see the possible constraints to be taken into account before making the purchase. A place to Ghana phone numbers list yourself 60% of the French population regularly post their feedback on a professional. Company or business. They are not satisfied. As one might think. With expressing their dissatisfaction according to the reputation of the French and being “complainers”. They also like to express positive opinions and become actors. It is also a way to build customer loyalty . The exchange between the merchant and the customer is an effective. Simple and natural way to create trust.
The Dynamic of Exchanges and the Possibility
Answering the questions of the Internet user create a link between the two parties which can be prolonged over time. Why take the opinion of its customers into account. Internet users trust each other The observation is that after having followed the positive opinions of customers. The customer Fresco Data often reinforced in the fact that it is a relevant idea because he informs himself by himself and independently. Nobody likes to be wrong and the opinion of other customers is often a good indicator. It is decisive when making the final choice of one product or another. The customer opinion reassures and you will be able to strengthen customer satisfaction.
