n one recent year, Google made 4,800 improvements in the search process. The search engine giant’s algorithms are ever-evolving, but one evergreen constant is that content needs to meet high standards set by Google. One of the factors that Google hopes site owners will pay attention to is the E.A.T. […]
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Regardless of your business, Google’s Keyword Tracker, also called a Keyword Planner, can help you create well-targeted SEO campaigns. It is free to use and isn’t just limited to small businesses. One of the best parts of Google’s Keyword Tracker is the ability to see how search traffic for local […]
That said, anyone can use Google Ads, and top-level keywords have the fiercest competition. So, if you want to stand out and capture more traffic than your competitors, you need to know how to leverage these ads effectively. With that in mind, let’s break down to know about Google Ads […]
Marketing is a core component of any successful business, but which digital marketing strategies will be relevant in 2023? This article breaks down both the Digital Marketing Strategies for 2023 fundamentals of digital marketing and highlights what businesses can expect in the next year and beyondWhile having an excellent product […]
Why is high visibility on Google important? Coming up toward the top of an internet search can mean more customers, more engagement, more click-throughs, and more revenue for your business. What’s more? All of this is FREE. Yep, you don’t have to spend a ton of money to hone and […]
If you put time, effort, and money into a digital marketing strategy, you need to know as much as you can about SEO, especially Google SEO. SEO, or search engine optimization, drives the position of your websites, blogs, and pages on the internet in organic search engine results.Keyword research tools […]
Dynamic, engaging content marketing for universities helps answer important questions that prospective students have about their future education. And it can show a student what college life could be like if they choose your school over the alternatives. Here’s what you need to know to get it right. The Role of Content […]
Dynamic, engaging content marketing for universities helps answer important questions that prospective students have about their future education. And it can show a student what college life could be like if they choose your school over the alternatives. Here’s what you need to know to get it right. The Role of Content […]
Online learning remains popular as it allows students to keep learning regardless of where they happen to be or why. That said, it’s clear at this point that online learning options like EdTech are here for the long haul. But the world of online education is also a lot more […]
If you are looking for a work-from-home job that pays well and allows you to set your own hours, a career as a digital marketing freelancer might just be right for you. Unlike working as a staff writer for a business, working as a freelancer allows you the flexibility to […]